Employment Law for Animal Care & Service Workers Essay

Ethical Dilemma Executive Summary Essay Example | Topics and Well Written Essays - 1000 words - 1

Moral Dilemma Executive Summary - Essay Example In certain examples, it very well may be seen that a few people are not sure whether a few issues they experience in their tasks ought to be considered as right or wrong. A genuine case of a moral predicament is a circumstance when individuals seeing something very similar would see it as off-base while others would see nothing incorrectly. All things considered, this official synopsis tries to diagram the means I can take in managing an issue including an official inside the office who is tolerating unseemly endowments from individuals from the network and business which is disregarding the moral implicit rules. 1. What measures would you take? As another official I will fear ruining the relationship yet then again I would turn out to be a piece of the issue in the event that I don't report the case. I would initially attempt to ensure that I archive all the occasions and rundown parties required just as the endowments traded. Being another official, I would initially move toward th e included official with my interests helping him to remember the code of morals that we would have pledged to maintain. In view of my discussion with him, I would contact my preparation official for some broad guidance without raising any caution on the off chance that I am not happy with the reaction I get from him. Inside the semi-para military activity, I would then continue through the levels of leadership beginning with the boss clarifying what I would have watched. I would not have dramatically overemphasized the case since I would have attempted my best to connect with this official in an expert way. In the event that the director doesn't react in a positive way, I would continue to contact either the Police Union, Internal Affairs and I would ensure that the report is replicated to the representative relations or City Manager. 2. What are the expert ramifications? This training is probably going to diminish open trust in the police power as they will see them as degenerate. On the off chance that people in general loses trust in the police power, at that point it might be hard for them to help out the cops which impacts contrarily on wrongdoing avoidance and control. Such direct advances crimes which can make the obligation of the police hard to do. Defilement likewise pulverizes compelling police initiative which can influence issues identified with teaching discipline among the individuals from the police power. In the event that the pioneers neglect to control their subordinates, at that point the individuals from the open will naturally lose confidence in the police power as entirety. This evidently discolors the picture of the police power all in all. Such a situation can have negative ramifications on the exhibition of the police since their assurance will be down. Cops ought to consistently show others how its done in order to pick up the validity and trust of the individuals from the open they should serve. 3. What are the obligation issues as sociated with not revealing the official? Inability to report this cop to the leader can prompt a malignant growth developing among different individuals who may wind up survey this direct as ethically great. On the off chance that an individual pulls off something awful, he will in general consider the to be as satisfactory which can bargain the validity of the police power over the long haul. Different coworkers can likewise duplicate this terrible conduct which can seriously influence the authenticity of the police power which should secure the individuals without dread or favor. Degenerate officials are not successful in their activities and this can bargain the security of the network on the loose. It might likewise be extremely hard for the police to manage issues identified with crimes as there will be likely possibilities the individuals from the network will be uncooperative. 4. What administrative issues does this circumstance present to the board and authority? This speci fic circumstance makes it basic for the administration and

Assignment 2 - Site Investigation And Pavement Design Assignment

Assignment 2 - Site Investigation And Pavement Design Assignment Assignment 2 - Site Investigation And Pavement Design â€" Assignment Example > TITLE: SITE INVESTIGATION AND PAVEMENT DESIGNLECTURE: xxx ©2016ObjectivesTo determine the importance of field investigation in a road projectTo determine a subgrade design CBRTo select a design traffic loadTo propose a Thin Sealed pavement designTo propose a basic construction methodologyIntroductionBefore an engineer can embark on any project, it is paramount that he understands the arrangement and properties (physical, mechanical and chemical) of the materials under the proposed construction site with reasonable accuracy and currency. This understanding is crucial since the durability and functionality of any engineering project, both structural and roads, relies heavily on the conditions of the underlying foundation and the ability of the structure to adapt to any changes that might occur in those conditions. Site investigation (otherwise referred to as field investigation) is conducted in a bid to allow for the assessment of the ground conditions (geo-environmental and geotech nical) and the environmental and engineering considerations that need to be analyzed with regard to the proposed development. In the case of roads projects, field investigation is very important given that the project spans across different kinds of underlying soil strata, unlike structural projects, which tend to occur on a single type of sol structure. Therefore, different road design is required for each section to accommodate these changes in soil strata. In road projects, this site investigation is done at periodic intervals so that the construction team is well aware of the conditions they are dealing with. The main information acquired from a site investigation is; The sequence and nature of the soil and rock strata (layers)The hydrological conditions at the site(ground and surface water conditions)The physical, chemical and mechanical properties of the soils and rocks found under the proposed constructionThe extent of the site investigation for a road project is often limit ed to the actual area where the road will be constructed. However, in some cases, the team will be required to carry out tests over the full road reserve width to determine if the adjacent materials could have any adverse effect in the foundation of the road, or the road structure itself. The depth of the field investigation is limited by the depth to which the effects of the construction of the road will be felt by the underlying strata, or until an incompressible stratum is reached, usually the base rock layer. This layer can support the loads subjected to the road structure by vehicle passing over it without any adverse effects. One of the tests used to carry out this field investigation is known as the California Bearing Ratio (CBR) test, which looks to determine the bearing pressure that the underlying soils strata can support. This report focusses on the CBR test. CBR Test DescriptionThe California Bearing Ratio (CBR) is a penetration test used to evaluate the mechanical str ength (load bearing strength) of existing natural ground, pavement subgrades and base courses under constructions in new carriageways. The California Department of Transportation developed the test, thus the name. The pressure (load) required to penetrate the substrate under consideration is measured. This pressure is applied using a plunger of standard area. The measured pressure is then compared to the load required to penetrate standard crushed rock material to the same level (13.2 kN and 19.8 kN for 2.5mm and 5mm penetration respectively). The two load values are divided to give the CBR value.

Kinship and Politics - 1504 Words

How do these texts illustrate the relationship between kinship and politics? In Greek Mythology, the power of right is passed by kinship in generations, and people’s belief in gods leads their life and their acts show gods’ will. In the meanwhile, politics originally indicates certain relationships are between politics and groups of individuals. Moreover, politics is always referred to methods, including the purpose and the use of power, for addressing impacts on the tendency of those individuals’ performance, as well as their engagement and activities in civic affairs. In result of that, theories of political behavior are aimed at explicating the influences that define an individual’s behaviors, opinions, and participation in civic†¦show more content†¦Athena brought in a new trial system, the introduction of jury, although she still respected that the male should be honored above all else for the sake of that she was born from Zeus’s thigh without any women’s distribution. Athena respects men above all else and so supports Orestes. We can have a look at texts below No mother gave me birth. I honor the male, in all things but marriage. Yes, with all my heart I am my Father’s child. I cannot set more stores by the woman’s death. She killed her husband, guardian of their house. Even if the vote is equal, Orestes wins. These texts provide Apollo and Athena the materials that they found evidences to support the thought of not guilty of Orestes. The violence in the old system has fallen to a continuing circle which forced the gods to find out a settlement of a new system of justice, in which the moral conflicts and disputes would fairly be resolved. The gods themselves could not judge cases, or else the world would be caught in the crossfire of the gods as it had during the Trojan War Thus, in the demand of the new system, the settlement at the end illustrates the relationship between kinship and politics, which is that the establishment of court and the introduction of jury has its own political influence. On the other hand, when the jury cannot achieve the same opinions, the kinship will be considered as an important factor as Apollo had mentionedShow MoreRelatedFamily As A Social Institution Of People927 Words   |  4 Pagesgreat life and happiness that come with it . Using this ideal description as a standard, we all admire and wish to live in such family while in reality it does not exist since all family are under strong variety of affect (economy , social, religion, politic...) this create a continuous conflict between their members making the real family structure very far from what we consider ideal. Family structure and the relationship between its members has changed dramatically over the last years. There are manyRead MoreWhy Is College Pilgrimage?98 3 Words   |  4 Pagesunderstanding of the relationship bonds formed by individuals while undertaking pilgrimages. Specifically, I want to explore the ways in which the altruistic behavior produces kinship cues that allow for the formation of this fictive kin relationship. Through ethnographic engagement, I seek to investigate how fictive kinship sustains itself throughout the pilgrimage of the Camino de Santiago in Spain. But, I also ideally want to discuss how people create relationships with ideals and symbols and howRead MoreThe Musuo Of Chin Matrilineal Kinship902 Words   |  4 PagesThe Musuo of China: Matrilineal Kinship The practice of matrilineal kinship is considered a myth by some cultures, but it is indeed very real for the Musuo of China. Matrilineality is the practice of linear descent through the ancestry of females. 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Chapter 2 This chapter opens into the topic of â€Å"Power.† Power is an important keyRead More The Yanomamo of the Amazon Basin Essay1458 Words   |  6 Pagesdespite their hesitancy to cooperate, a wise and ethical one? nbsp;nbsp;nbsp;nbsp;nbsp;Chagnon spent his first five months collecting what he thought was an intricate and elaborate table of genealogical information, marriage relationships, and kinships within the Yanomamo village of Bisaasi-teri. He knew from the beginning that it would be difficult to obtain the actual names of the tribesmen because it is a symbol of honor, respect, dignity, and political admiration. The less your name was spokenRead MoreCaribbean Pleasure Industry And Big Pharma, Women And The Labour Of Love Essay1723 Words   |  7 Pagescomposition of sexuality, is how family systems and kinships seem to be the foundation of which we construct sexuality as a whole. Traditional families and kinships - families not bound by blood - are living amongst each other, largely in amity. Despite this, the importance of the patterns that we see within these relationships, such as single parenthood, age of marriages, and opinions on non-procreative or non-heteronormative sex, are enha nced through kinships and family ties. Predominantly in the WesternRead MoreEssay on INDIA: THE BEST FOREIGN MARKET852 Words   |  4 PagesINTRODUCTION When determining if a foreign country is a good market to expand into, many factors will help choose which market is best. These factors include Culture, Politics and Law, the Current National Economy, Market Size and Demand, Human Resources, and Financial Resources and Profitability. The factors listed above are not all-inclusive, but give a well-defined checklist to compare other markets. These factors will be discussed and prove that India is a great market to expand into forRead MoreThe Role Of Ethnicity And Its Effects On The Development Of Africa, Latin America, And Southeast Asia1106 Words   |  5 Pagesoften manipulated by the European rulers to contrivance a ‘divide and conquer’ technique and hegemony in the LDCs. The purpose of this paper is to examine the role of ethnicity in LDCs in Africa, Latin America, and Southeast Asia on contemporary politics. First, a brief overview of the importance of ethnicity is addressed. Second, a brief discussion of the c olonial rulers used ethnicity to their advantage is provided. And, in conclusion, this paper will conclude the overall role of ethnicity in the

Synthesis Essay Colin Powell - 1653 Words

Synthesis Essay – Colin Powell MSgt Cory L. Shipp Class 17A Air Force Senior Noncommissioned Officer Academy 21 November 2016 Colin Powell Most people recognize Colin Powell as one of the most admired and popular leaders of our time. Often times in leadership you will not always be popular or admired, so what makes this leader different? It was those core values ingrained in him at early age by his parents that would shape him as a future leader (Koltz Powell, 2012). As with any great leader he’s had his fair share of trials and tribulations, but like an infantry officer he continued to press forward. Colin Powell has been a visionary and ethical leader since the early days of Persian Gulf to Washington’s corridors (Roth, 1993). Throughout my research he has become a personal inspiration for me due to his ability to inspire and motivate those around him. Let’s take a brief look into his background to provide a better understanding of his leadership style. According to Powell Koltz (2012) Powell was born in 1937 to Jamaican immigrants in Harlem, New York. He was educated in N ew York City public schools, and graduated from Morris High School in 1945. From there he would attend City College of New York to study geology. During his time at City College is where he would find his path into ROTC, followed by a commission in the United States Army. At an early age he served as an army infantry officer where he held command in various battles.

Pericles and His Influence on Athens Free Essays

Ancient Greece had many ups and downs in its very long history. As a growing civilization, it earned numerous allies as well as enemies. One of these great enemies was the Persians. We will write a custom essay sample on Pericles and His Influence on Athens or any similar topic only for you Order Now Although the Persians were very powerful adversaries, the Greeks defeated them and at that point, the era of classical Greece began. The Delian league, which was created to unite all states and protect them from intruders, had turned into an empire. This empire was governed by Athens. As peace and harmony was restored in Greece, the city of Athens was about to experience it’s greatest epoch. A time filled with power and great social and political wealth. All of which was the product of a great man’s work. His name was Pericles. Pericles was born in the year 495 B. C. into a very noble family. He was the nephew of Cleisthenes who founded Athenian Democracy. Pericles lived his whole life in a political environment. When he became involved in Athenian affairs, he received a very good reputation. In 462 B. C. e began to dominate the politics in Athens as a key leader in the democratic movement. Not only was he a great orator, In the history of the ancient Greek civilization, there were many powerful and contributing men and women. Only one could be called the â€Å"Greatest Greek† and that man’s name is Pericles. Pericles was a wise and powerful leader of the city of Athens. He was a great supporter of the concept of democracy. Pericles gui ded Athens almost through the entire Peloponnesian War. Pericles promoted the arts and literature. This was a main reason Athens held the reputation of being the educational and cultural centre of the ancient Greek world. Pericles’ rule as a political leader in Athens is called the Golden Age of Pericles, and he was an eager supporter of democracy. He wanted all citizens of Athens to take an active part in politics, and he was the first to pay servants to the state. All Athenians chose members of the council, and Pericles restored and built many temples and structures, such as the Parthenon on the Acropolis, employing the poorest citizens. How to cite Pericles and His Influence on Athens, Essay examples

Problems and Prospects of Theatre Entrepreneurship free essay sample

Taiwo Okunola (Department of Theatre Film Arts, University of Jos, Nigeria) Abstract The business of theatre management is business of management. It is a culmination of the directive principles, canons and protocols governing theatre and management together to form a formidable team which thus makes a theatre entrepreneur. Being a theatre entrepreneur in Nigeria entails many dilemmas, challenges and hurdles. Thus, this paper seeks to address the problems and prospects facing theatre entrepreneurship in Nigeria.Introduction Theatre management that requires a diligent entrepreneur to handle is a necessarily and inevitable aspect of the theatre. For instance, Innocent Ohiri in his article elaborately outlined the role of the theatre carried out by the theatre entrepreneur in this depressed economy. The management function of the manager becomes inevitable if the theatre is to be sustained and vibrant in this 21st century. However, theatre management or theatre entrepreneurship involve two principal words that needs to be broken down in order to really vista the concept in ditto. We will write a custom essay sample on Problems and Prospects of Theatre Entrepreneurship or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Zulu Sofola, one of the progenitors of the Nigerian theatre considers theatre as a medium of artistic expression where societal happenings are mirrored in a dynamic, living form. A metaphorical image of reality, it reflects the total cosmic, moral and metaphysical order of the life of the people. It is an arena where human beings are presented in a cosmic totality, acting and reacting to forces around them and within them, perceiving and being perceived by those interacting with them, and by those in the audience who experience with them the enigma that is the common lot of humanity.

Carla Potter Essay Essays

Carla Potter Essay Essays Carla Potter Essay Essay Carla Potter Essay Essay Ceramic creative person Carla Potter draws on her roots near the ocean to make sculpture that call the sea life to mind. conveying the vivacious ocean-themed pieces so about to life one time can about smell the salt air. With a piece called â€Å"Leviathan† . she inspires the beauty that possibly an ancient sea monster might non hold been able to. and throws in a spot of the repose of the oceanscape and a just sum of â€Å"What is that? ’ In her artist statement. Potter says that it is the receeding tide that inspires her work. Her medium is clay and though some of her sculptures are besides ceramic vass. much of her work is merely superb renderings of the sea life brought back to life with glazes and pigments designed to maintain them looking moisture long after the tide has rolled back out to sea. Potter is from Ketchikan. Alaska. and went to the lower 48 to analyze dance. While at that place. she discovered there she could â€Å"express grace† much easier through utilizing merely her custodies alternatively of utilizing her full organic structure ( Biography. 2007 ) . She finally turned her surveies to ceramics and earned her unmarried man of humanistic disciplines from Humbolt State College ( Biography. 2007 ) . Then. Potter wrote athe web site that local friends convinced her to move as creative person in abode at the simple schools in her place town for the following decennary while raising her ain kids. During that clip. she besides participated Immigration and Naturalization Services everal solo exhibits throughout Alaska and many juried and combined shows in the remainder o the state. Her work can be seen in the Alaska State Museum and several private museums across the province every bit good as in many private aggregations. In 2005-2006. she was the creative person in abode for the Archie Bray foundation ( Archie Bray. 2006 ) . Photographs from Potter’s concluding exhibit at Archie Bray are available online and demo some of the versatility of her work while staying true to her basic subject of ocean life. In her artist’s statement. Potter writes. â€Å"Flashing aureate seaweed. tonss of tumbled. coiled and strewn kelp fronds create a slippery head covering over the busy universes of pediculosis pubis. bantam fishes. windflowers. invertebrates and every texture and colour of sea star. It is a moisture. 3-dimensional brocade that evokes the munificent costumes of can-can terpsichoreans or ladies of the dark. † Even her words flow as a warm and fun description of the sea subjects. but fail to make her work justness. While â€Å"Leviathan† is a simple piece. raising the image of a isolated tentacle skiding up through a heap of moist mussels. her â€Å"Rock Oyster Pitcher† is a labyrinth of bantam inside informations experiencing like a hurler that has been excessively long at the underside of the seas and is covered in coral ( Artist. 2007 ) . The lovely hurler calls to mind shipwrecks and lost financial officers and the admiration that it has someway survived under the sea. Of peculiar involvement is the daintiness that Potter reflects in this work done in 2000 when compared to the more significant â€Å"Leviathan. † The other joy of looking at Potter’s work is that she is able to meld signifier and colour to do the spectator feel as though she is about to make out and touch shells fresh from the sear. Her piece â€Å"Flamenco† from 2002 expressions like a sea windflower and feels newly plucked from a crystal blue tidal pool. ( Potter 2002 Collection. 2007 ) . The piece decidedly harkens back to the artist’s statement about her work. when she wrote. † Though the expression and feel of my work is inspired by life in and around the border of the sea. the capable affair is closely paired with my experience of civilization. I love to unite the jail spongy surface of a sea Cucumis sativus with the doubtful comfort and signifier of Victorian furniture. † ( Artist Statement 2007 ) . I love the construct of uniting nature and the edgy signifier of formal trappingss. Her work is like a manner to convey the seaboard indoors without the malodor of something deceasing in a shell and without holding to kill the animate being that one time called the shell place. Potter’s work is an invitation to those of us who have merely seen the sea through old Jaques Costeau images or through Hollywood’s lens. Alternatively of the extremely conventionalized colourss of Hollywood. we have the imaginativeness and memories of a adult female who spent her life on the Pacific Ocean and wants to portion that love with the remainder of the universe. Her plants someway manages to name to mind the texture and feel of the tidal pools. an consequence she managed to accomplish through old ages of experiments with high temperature glazes ( Artist Statement 2004 ) . â€Å"For the past three old ages I have been experimenting with porcelain and high fire oxidization glazes. These glazes have a surface that is heavy with an elusive deepness and beauty. The colour effects would be impossible to retroflex with under glazes. It besides provides me with a new avenue to research the matrimony of colour and signifier unburdened by nonsubjective representation. † ( Artist Statement 2004 ) . Indeed the combination of the porcelain and high fire glazes has kept her work with the wet expression and the daintiness common to many nautical animate beings. An interesting turn in Potter’s work was the creative activity of a Cake Topper in her 2006 aggregation. The piece features authoritative images of Adam and Eve standing in a garden of green cirripeds and black mussels. ( Potter 2006 ) . The figure work is evocative of Michaelangelo’s David. complete with the deficiency of weaponries below the mid-bicep. The piece is really authoritative in feel and astonishing given the size of the piece. The piece is merely 16 inches tall ( Potter 2006 ) . This may be my favourite of the pieces that Potter has on show at her web site. It is a fantastic combination of the history of art and the add-on of natural beauty to an indoor art piece. The thought that nature’s beauty can be brought indoors via Potter’s work is really appealing to me. I find Carla Potter’s work to be animating and technically adept. something that I believe is losing from many modern creative persons. Her delicate work in porcelain shows that she has the proficient abilities to carve womb-to-tomb worlds and the attending to detail to do a mollusc shell that looks like I should be able to start it unfastened and have mussels for dinner. The combination of elements makes the work feel much older and more valued. alternatively of experiencing like modern art. something I am non as fond of. WORKS CITEDâ€Å"Archie Bray Foundation† . hypertext transfer protocol: //www. archiebray. org/residents/Potter/Potter. hypertext markup language. November 7. 2007. â€Å"Biography† . hypertext transfer protocol: //carlampotter. com/bio. htm. November 7. 2007. â€Å"Carla Potter’s Artist Statement† . hypertext transfer protocol: //www. carlampotter. com/statement. htm. November 7. 2007. â€Å"Carla Potter 2006 collection† . hypertext transfer protocol: //www. carlampotter. com/ . November 7. 2007.

What Type Of Content Creator Are You - CoSchedule Blog

What Type Of Content Creator Are You Blog We spend a fair share of time talking about the different types of content you could create.  Lists. Infographics. Video. Interviews.  That seems to be the pressing question for busy content marketers: what kind of content should I create? But what if your content were like a blood type, and there were some people who were better matched for one kind of content over another? If that were the case, the better question might be: what kind of content creator am I? What Type Of Content Creator Are You? A Visual Guide To Your Copywriting Identity viaKnowing what type of content creator you and members of your team are will help you better match up who writes what on your editorial calendar. 1. The Teacher A  teacher is someone whose ultimate goal is to help others both learn and put into practice all that they need to accomplish a specific goal. A teacher has the ability to break down an idea or task into the incremental parts that will build on each other. They carefully choose the words, exercises, worksheets, examples, and illustrations in order to not confuse, but to allow their students achieve a bit of success at each level so they have the confidence to keep going and get to the end. Signs you might be a teacher: You love writing step-by-step articles. You maintain help or FAQ documentation as well as write marketing content. Your headlines often start with How To. You love creating screenshots that illustrate procedures. Why we love teachers: Teachers write the posts that are often the winning search result when were desperate to figure something out. Those long-tail searches such as how do I remove the time stamp from my WordPress post or how do I do a 301 redirect in .htaccess will take you to a classic teacher post. The weaknesses of teachers: Teachers are excellent at showing and telling you how to do something, but they dont always tell you why you should do it. For people who need to be convinced first, usually with facts and data, a teaching post isnt going to be enough. They have another first stop to make, and thats someone who convinces them it needs to be done. 2. The Insider An insider is that intriguing person who has the gift of pulling back the curtain to reveal the hidden secrets and inner workings of something. Only they have the access and understanding, and so only they are qualified to reveal and discuss it. They help put what is otherwise confusing or new into context and explain what it means. Signs you might be an insider: You work in an industry people are clamoring to understand or be a part of. You frequently refer to and share your own data to prove a point. You share what your company is doing, and why, to prove a point. Why we love insiders: Insiders are all about exclusivity and curiosity. They have secret knowledge that we want access to, and we are thrilled when they share it. When an insider is part of a company or brand that we admire or that is experience success, the information they share is especially relevant. Readers  want to learn by example, emulating success. Others prefer the proof of we did it and it works to all the theoretical data in the world. Insiders answer both kinds of readers. The weaknesses of insiders: Because their focus is so much on what they know, and what worked for them, it is easy for insiders to forget that their experiences and data cant always be used across the board for everyone in every situation. The best insiders acknowledge this, but others trumpet and sell their insider knowledge as if it were broad knowledge and indisputable fact. 3. The Outsider The outsider is a questioner. He asks questions of those in positions of power and authority both to test their mettle and see if their content actually holds water outside of the protected realm they operate in, but also because he genuinely wants to know and currently doesnt. Signs you might be an outsider: Your first reaction to content is is that really true? You frequently try to replicate data others promise will work to see if it does. Your content is the go-to source for people who want to know if its BS or not. Why we love outsiders: They ask the hard questions, and brave the sometimes unpleasant responses, that we are afraid to ask. They probe, pick apart, test, and sometimes prove, helping us better believe what were reading without those nagging doubts on whether were being told a fast one. They do the testing to see if an idea holds water, saving us the time. And they do it without having a conflict of interest. The weakness of outsiders: Its easy for an outsider to become a curmudgeon, someone whose content is based solely on being disagreeable and seeking to prove other content creators wrong or make them look foolish. 4. The Expert An expert knows pretty much everything. In her niche, at least. She is the one people turn to for advice, the one whose blog sifts through all of the noise. This expertise comes from actual experience. She practices what she preaches, because she was practicing it long before she started preaching it. Signs you might be an expert: You find yourself writing content to clarify or correct wrong information youve run across. You can whip out fantastic 1,000+ word blog posts with little trouble on a few select topics. You often write from what you already know in your head, illustrate with your own experiential anecdotes, and write the content others refer to in their posts. Other content marketers often reference your content as their own research material. Why we love experts: Experts are the college professor, who teaches far beyond the basic how to method. We love to ride the coattails of their experience and subsequent knowledge without having to go through the trenches they went through to get to their level of expertise. The weakness of experts: Sometimes experts assume everyone knows as much as they do. Thats fine if their audience is other people with a similar level of understanding and experience, but most of us arent experts in everything. Experts can sometimes forget to find a way to share their knowledge in a way that readers can not only understand, but put to good, practical use. 5. The Newbie The newbie is the opposite of experts. He knows very little, has just gotten started, and is both excited as well as concerned about the learning curve. Newbies create content that they may, in the future, look back on in horror. What was I thinking? Signs you might be a newbie: You find yourself doing online searches of acronyms and jargon you find in the content you read because you dont know what they mean. The content you create tends to talk about how you just started, what you hope to achieve, the process of content creation and what youre discovering about it, and open ended questions. You often write curated posts, sharing other content youve found to be helpful with your own newbie audience. Why we love newbies: Newbies are very enthusiastic, and they have a way of banishing our content creation doldrums with questions that make use feel good. We can answer their questions, they are appreciative, and they actually seem to read what youre writing. When the newbie writes, they bring fresh eyes to the topic, without being jaded. They havent succumbed to the jargon or buzzwords that others in their niche may have. The weakness of newbies: Newbies dont always last long in the content marketing world, where blogs often die within three months. They also ask questions weve answered, neglecting to do their own research and reading in favor of pelting experts and anyone that will listen with questions or requests for advice. 6. The Observer With a detached eye, hovering at the edge of the action, the observer takes note. She  writes with a birds-eye approach to things, providing the bigger picture, or putting a topic into context so we get a bit more meaning out of it. She has a way of understanding a topic, an event, or a piece of content that allows her to explain it from the outside, not delving too deeply into detail but providing a good foundation. Her goal is to make us think, make us curious, and make us go digging for answers ourselves. Signs you might be an observer: You write about topics in first person often. You curate content, prefacing and repackaging it for your readers so they understand it differently. You often introduce new topics or concepts to your readers. Your posts are usually less than 1,000 words. Why we love observers: Observers help us get our perspective back. When we create content, we are necessarily focused on our audience and our niche that we start to lose an understanding of where our content fits in the larger ecosystem. Observers have the ability to note when something is sliding off the rails, when things have taken a wrong turn, or to connect seemingly unrelated content together to create new meaning. The weakness of observers: Observers spend so much time on the outside they never really gain a deep grasp of topics. Without a good understanding of a topic, their observations can be completely off. If they arent careful, observers can quickly turn into nothing more than critics. 7.   The Cryptographer The cryptographer has plenty of knowledge about a subject, but dispenses it under great control. He speaks in circles and in vagueness, not wanting to reveal everything to his audience easily. He has a vast amount of knowledge, and shares just enough of it to whet appetites. He has a business to run and doesnt give away his best content without a price. Signs you might be a cryptographer: Your calls to action are necessary if the reader wants a conclusion to your content. You use big promising words in marketing-esque copy for much of your content. Above all else, the first thought you have when creating content is how can I convert readers? Why we love cryptographers: We dont, really, unless theyre an excellent storyteller and marketer who can write copy that naturally flows towards a call to action that offers something truly of value. The weakness of cryptographers: Cryptographers are generally problematic.   The key pieces to the information and knowledge that should be shared in the content are tucked behind a pay wall or a forced download. If you want anything out of the guy, you absolutely must play along. Some cryptographers are excellent at the promise of big things, but when you finally do relent and give an email address for an ebook, its nothing new. 8. The Convincer The convincer is a natural salesman. She is here to convince you, whether on how to think about a topic or how to act. Her content is full of powerful (and useful) research that, after reading, leave her audience in no doubt that she is correct. Signs you might be a convincer: You spend much time digging into research from reliable and unique sources. You use stories and anecdotes in your content that have a moral to them. You end blog posts with a call to action that prompts readers to act on their new belief. You write blog posts with titles that start with Why You Should Why we love convincers: Convincers can get the ball rolling on a new idea. They dont just observe it or announce it, they convince people it is true and provide the research to back it up. They provide the proof to use in our own content or discussions. They inspire us, and get us excited about a new idea. The weakness of convincers: When a convincer is wrong, it doesnt matter how great she is. Shes still wrong. Convincers are also prone to sound bites that they use to prove a point, willingly taking information out of context. Killer Content Creator Combinations Most of us are a combination of these content creator types.  When assembling your content marketing team, you might want to take these into  consideration. You dont want all teachers or all insiders. You need a good mix. What are some great combinations, for your team or for yourself? Here are just a few: Teacher + Expert = Content that creates more experts. Observer + Insider = Brings context to complex proprietary data. Convincer + Cryptographer = Builds email lists or sells services rapidly. Outsider + Observer = Brings checks and balances to the content of an industry. Newbie + Convincer = Gets more people interested in starting. Insider + Teacher = Helps people learn to replicate the real success of a business. What do you think would be killer combinations?

Testing in American Schools Essay Example | Topics and Well Written Essays - 500 words

Testing in American Schools - Essay Example Yet, America's education system is in the luxurious position of being able to have it both ways. While we are in the process of overhauling our system, we should institute a set of well-rounded requirements that take their rightful place next to testing. Supporters of testing as the primary measurement of a student's progress state that testing is the most efficient way to measure the student's strengths and weaknesses. Rod Paige, former Secretary of Education, reported that mandatory testing under the No Child Left Behind (NCLB) act has resulted in improved student performance and a narrowing of the gap between minorities and whites (2). Mandated testing has held schools responsible for their performance and has resulted in greater accountability within the system (Paige, 1). By pointing out the weaknesses through testing, America can improve, "...accountability and teacher quality, thereby improving the quality, inclusivity, fairness and justice of American education" (Paige 2). Opponents of the NCLB act state that testing is an unreliable and one-dimensional picture of a student's total educational accomplishments.

MGT499 - Strategic Management Mod 1 Case Assignment Essay

MGT499 - Strategic Management Mod 1 Case Assignment - Essay Example 82% of American households have made at least one purchase at Wal-Mart during an annum. Company’s expansions are very aggressive where there is a new store opening every day. However analyzing the growth and profitability trends over the years, there is a declining trend in terms of same store performance which is currently covered up by the aggressive new outlet openings. This paper aims to assess whether the company’s mission and objectives are well aligned with its stake holder needs that will allow the long term sustaining of the company’s success. Wal-Mart’s mission is â€Å"Saving People Money so They Can Live Better† This is the philosophy of the Wal-Mart founder Sam Walton who stated that â€Å"If we work together, we’ll lower the cost of living for everyone†¦we’ll give the world an opportunity to see what it’s like to save and have a better life.† This is the driving principle of the company’s low cost-low price business model. The company claims that their core principles of 1) respect for the individuals, 2) Service to the customers and 3) Striving for excellence has been the cornerstones of their success as they move forward (Wal-Mart Stores Website 2008). While Wal-Mart has benefited from this business mission of offering every day low prices over the past decade, the trends indicate that the competition has intensified in the market and the competitors have streamlines their own operations, benchmarking against Wal-Mart. They have managed to increase their internal efficiencies and cut back on cost structures, allowing them to bring their prices closer to Wal-Mart but offer more value additions such as greater customer service, better product quality and greater stores ambiance that has increased their appeal to the middle and upper income group strata. While the appeal of the low price offer has kept legions of low income customers loyal to the

Tony Kushners Angels in America Essay -- Tony Kushner Angels America

Most of the characters in Tony Kushner's Angels in America struggle with their sexuality. Reflected in this struggle, the homosexual characters are flawed to the degree at which they hide their sexuality. Prior, Belize, Louis, Joe, and Roy all deal with this issue in the course of the play. Prior is the least closeted homosexual while Roy is the most. Prior is chosen to be a prophet, is morally upright, and represents good. Roy, the unlawful lawyer, represents evil. Belize, Louis, and Joe fall in between Prior and Roy on the scale. By having these particular characters represent what they do, Tony Kushner places a negative stigma on those in the closet and emphasizes his negative opinion on closeted homosexuals. Prior is one of the most openly gay characters in the play. In act two, Prior suffers in the hospital. He says, "I want Louis. I want my fucking boyfriend, where the fuck is he? I'm dying, I'm dying, where's Louis?" (Kushner 66). He shows his dependence on his boyfriend and his need to seek comfort in his homosexual partner during this traumatic time. Also, just before the angel arrives at the end of part one, Prior says, "I can handle pressure, I am a gay man and I am used to pressure" (Kushner 123). He puts his strong suits forth, including his homosexuality, to convince himself he can handle the situation. In act four, in response to Hannah questioning his homosexuality, Prior says, "Oh, is it that obvious? Yes. I am" (Kushner 231). He has no problem admitting his homosexuality, even to complete strangers. Because of Prior's openness throughout the play, he is, without a doubt, completely out of the closet. Belize is also very open and out of the closet. The way he speaks to people clearly indi... ... will ultimately get what they deserve ? death. This conclusion can be generalized and not taken literally, and in that way applied directly to everyday situations. Even so, this remains another startling conclusion gathered from Tony Kushner?s work. In his play, Tony Kushner writes about flawed homosexual characters. While doing so, he develops an interesting relationship: the farther in the closet one is, the more flawed or evil one is. By making this startling correlation, Kushner places a negative stigma on those who are not open about their homosexuality. Through this evident relationship, Kushner strongly conveys his negative attitude toward closeted gays; thereby adding startling depth to his play, Angels in America. Works Cited Kushner, Tony. Angels in America. New York, New York: Theatre Communications Group, Inc., 1995.

Communications Paper

Communication Paper Ana Espinoza SOC-110 April 29, 2010 Zack Zardo Communications Paper Attitude is the first thing people usually sense in communication. Communication is a process by which information is exchanged between individuals through a common system of symbols, signs or behavior. There are two different types of communication, verbal and nonverbal. Verbal communication usually means spoken or in some cases signed, as in American Sign Language, it also includes; rate, volume, pitch as well as articulation and pronunciation. Nonverbal communication is facial expressions, body movements (i. ; shoulder shrugs, slight shutter in the body (at the sight of something disgusting)), diversion of eye sight (example: flirting, staring, looking away when looked at. Great example from Wiki answers. com is, a man comes home late, he hears from the kitchen the slamming of pots, pans and cupboard doors. He enters the kitchen, asks his wife, â€Å"What’s the matter, honey? † Sh e answers, â€Å"Nothing! † as she slams another cupboard door. Now she has spoken the word â€Å"Nothing†, but it is her unspoken communication that tells him that â€Å"Nothing† is not the real answer. It is clearly communicated by her actions. Men and women are really not the same. Their thinking, acting, communicating and many other behaviors are different. One can make broad generalizations about males and females. The primary difference between these genders is that men are resolvers and women are relaters. Being resolvers, men tend to focus on doing, resolving issues, finding solutions and solving problems. As relaters, women generally focus on pleasing, understanding, feelings, communicating, exploring emotions, making connections and being understood. An opposite gender can understand differently than the other because we all perceive things differently. For example, one gender can see the glass as half full, and the other can see it as half empty. Even though it is the same thing, we all see, hear, understand or comprehend things differently because of our gender. Communicating across cultures improves productivity and promotes healthy and happy learning and work environments. It helps to understand cultural differences and language problems/barriers. However there are problems and challenges of cultural differences or communication. Culture can be viewed by which groups of people understand and interpret or view the world. Generally there are two types of cultural differences. They both affect communication. Differences in body positions and movements; and differences in views and practices concerning various factors of human relationships (time, space, intimacy ect. ). Body languages differ among cultures as well. For example, sitting versus squatting, and manners of walking, communication with body parts- hands, arms, head ect, may also vary by culture. Diversity describes the reality of a national and world community made up of people from different cultures with different kinds of languages and social customs very different from our own. Communicating with different cultures does not come easy, because of a lack of knowledge. It is important to be open minded, listen and try to understand others differences. Put yourself in their shoes. Our ways of thinking and our orientations to our environments are important, we each learn diverse culturally based sets of perceptual communication contexts. For someone to fully understand communication across cultures they would need to learn a little about it in order to successfully communicate. Touching and hand shaking are important to understand in cultural communication. Some cultures do not like much touching. Their handshake may be taken as weak. Other cultures that are okay with touching, have different greetings, ranging from embraces to kisses to even nose rubbing. Differing attitudes toward various factors of human relationships cause communication problems. While American English is the predominant language in the United States the number of non- native English speakers continues to grow. Although many tools can help create a productive diverse environment, one of the most important is good communication skills. We must try to be careful in our choice of word or expressions because once something is communicated it cannot be taken back. To improve communication we must better understand what t is to communicate. Verbal and nonverbal communications are the two key aspects of communication, (especially important in high context culture). In order to communicate effectively we need to utilize these communication skills. The way cultures and genders do things are all different. We do not all walk, talk, and act the same. We do not all wake up the same, pray the same, think the same or believe in the same things. Culture is often at the root of communication challenges. Exploring historical experiences and ways in which various cultural groups have related to each other is key to opening channels for cross-cultural communication. Becoming more aware of cultural differences as well as exploring cultural similarities, can help you communicate with others more effectively. References Http://wwwindependent. co. uk/news/science/womens-brains-uareu-different-from-mens-ndash-and-heres-scientific-proof-870849. html. Http://www. slideshare. net Http://www. university of phoenix. com (2008) Small group and team communication. Retrieved from University of Phoenix, SOC-110 Website. Http://www. wikianwers. com

Racial Ideology Has Affected The Western World Essay

Racial ideology has affected the Western world since the days of chattel slavery.In John Arthur’s words, racism can be said to be a form of prejudice in just that form; an attitude based insufficient evidence or on the beliefs formulated on ideas that are held on too firmly with inadequate reliance on information that can call these ideas into question (Bader 32). For instance there was a negative attitude adopted towards the African American during the early colonization period in the history of America. The Europeans exercised their harsh hegemonic power over the Africans brought from the African continent. The Africans were brutalized by the system. Europeans, on the other hand, justified their oppression using the negative imaging of Africans during slavery. Racism is still expressed in different ways prowling people’s minds in the society today (Young 52). On a lighter note though, the election of Barrack Obama as the President of the United States visibly demonstr ated that there is an air of change concerning the issue. This can be considered a first step towards liberty and equity.However, statistics show that a large portion of blacks in America are still illiterate and have a high chance of spending a part of their life in prison. Racism can thus be said to have been transformed to a new form and not annihilated (Young 67). Many African American authors have tried to counter these prejudices reposition the place of the blacks in the society through their literaryShow MoreRelated Autonomy and Responsibility in Nazi Germany1435 Words   |  6 PagesAutonomy and Responsibility in Nazi Germany Throughout history, the struggle of people finding their rights in society has played a major role, especially in the Nazi ideology. 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